Internet Marketing –– Jason Sadler, IWearYourShirt.comFranchising –– David and Stuart Pikoff, Games2UOnline Advice –– Amanda Steinberg, DailyWorthInsurance –– Chris Jordan, Atlanta Insurance LivePersonal Fitness –– Franklin Antoian, IBodyFit.comSpecialty Travel –– Deborah Mayer, Shop Around ToursGovernment Contracting –– Jim Anderson, LeadDog Consulting Children's Wholesale and Retail –– Michelle Tunno Buelow, Bella TunnoOnline Content Aggregation –– Michael Sitarzewski, Callisto.fm
So you've got a ton of friends on Facebook and a loyal Twitter following. Why not profit off them? Jason Sadler has found a way to capitalize on all the hype surrounding social media marketing. Three-hundred sixty-five days a year, Sadler serves as a live billboard for companies and charities on all the major social media sites. Sadler, who launched IWearYourShirt.com at the end of 2008, wears a shirt a day, and sells each calendar day according to its numerical value. On January 10, for example, a company would pay Sadler $10 to wear its shirt. He works from his home in Jacksonville, Florida, and leverages his social media following by blogging, tweeting, filming a live video show, and updating his Facebook photo, all while wearing the designated T-shirt of the day. And, yes, he will still wear your shirt to a wedding, or even if he's sick in bed. Now that the idea has taken off, Sadler has hired a West Coast counterpart -- with a whole new following -- to expand the company's marketing reach.